Executive gifts are a proven and successful marketing strategy. A gifts main purpose is to create brand awareness, but what many businesses may not realise, is that there are many other advantages that come with corporate gift giving.
Customers will appreciate the thought that accompanies the gift. The quality of the gift must never be overlooked, as your clients will associate the value of the gift with the value your company or service can provide them. A well chosen gift can lead to a new client and land a new account.